Malls are designed to overwhelm our brains.
Add the stress of holiday shopping, and a quick trip to pick up presents could turn into an hours-long shopping spree thanks to all the ways stores use research from fields like consumer neuroscience and neuromarketing to entice you. Retailers create urgency and scarcity to push you to give into the emotional part of your brain, motivated by the release of dopamine.
But we've got your back!
With the help of NPR business correspondent Alina Selyukh, we get into the psychology of sales and discounts: Why it's SO hard to resist the tricks stores use — and some tips to outsmart them.
Read Alina's full story here.
Curious about the human brain? Email us at [email protected] — we might answer your question on a future episode!
Listen to Short Wave on Spotify, Apple Podcasts and Google Podcasts.
Today's episode was produced by Rachel Carlson. It was edited by Rebecca Ramirez. Alina Selyukh checked the facts. Maggie Luthar was the audio engineer. Special thanks to Jon Hamilton and Emily Kopp.
2024-12-25 22:141563 view
2024-12-25 21:471946 view
2024-12-25 21:342007 view
2024-12-25 21:272375 view
2024-12-25 20:56708 view
2024-12-25 19:56974 view
Drew Barrymoreis through accepting limits 'cause someone says they're so.The Drew Barrymore Showhost
BROOKINGS, Ore. (AP) — A federal judge has ruled that a southern Oregon city can’t limit a local chu
The Duquesne men's basketball team has a new coach.On Thursday, Los Angeles Lakers star LeBron James